The “American Red Cross – Our boys need SOX Knit your bit” propaganda poster was used during World War 1 to encourage who were on the home front to knit socks for their men on the frontline. This initiative was more setup to encourage engagement and participation from the women at home rather than a need for socks on the frontline. These posters fostered a sense on community which was important in keeping up the moral for women whose husbands were away at war.
The poster depicts an image of a large basket of grey yarn with knitting needles. The final sentence of the poster declares “knit your bit”. The background is yellow with a large red cross as the centre piece. The writing underneath is white with a black background.
The “American Red Cross – Our boys need SOX” poster was designed by L.N. Britton who was an active print maker and lithographer at the time. Some of his other works include the “Warning, consider the consequences” poster. This poster is part of our home front poster collection from both World War 1 and 2.